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Review: Don Jon

Don_Jon_PosterJoseph Gordon-Levitt’s highly stylized and well-executed directorial choices make “Don Jon” a raunchy romp, but then he throws in just enough of that good old JGL charm to give it some heart.

It makes sense that Jon (Joseph Gordon-Levitt) values his physique, his home, his car, his family, his church, his friends and his girls, but porn? When it comes to things Jon just can’t live without, porn is pretty high up there. And we’re not talking about the occasional indulgence. Not only does Jon have a habit of using pornography to get the job done dozens of times a week, but he also prefers it to the real thing. Considering he tends to stick to one-night stands, it’s never really been an issue, but when Jon meets Barbara (Scarlett Johansson) and thinks she might be worth a long-term relationship, the porn just has to go.

After putting a handful of short films on his resume, Gordon-Levitt made the move to features and, turns out, he was ready. “Don Jon” is out there to say the least and could easily have been an unfunny, pointless disaster, but Gordon-Levitt formulates the ideal unique style that well supports the comedy and surprisingly moving character journey.

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Review: The Joneses

Advertising a new product is a tricky task. It’s one thing to just list the device’s assets, but when it comes to getting the consumer to trust the company enough to lay down the cash, there’s nothing better than a face-to-face pitch. But consumers are smart. They know the guy from Sony is going to say his camera is best and so is the guy from Canon. But if the brand is removed from the equation entirely, we get the ultimate sales team: a seemingly average family, The Joneses.

The Joneses appear to be the new folks in town, but they’re actually employees of a stealth marketing company. Rather than use commercials and magazine ads to increase intrigue, they put the finest Yves Saint Laurent dress on Kate (Demi Moore), the hottest golf club in Steve’s (David Duchovny) hand, the trendiest scarf around Jenn’s (Amber Heard) neck and latest portable gaming device in Mick’s (Ben Hollingsworth) pocket. They look like your typical family, but have a hidden agenda to make you want what they have.

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