Best/Worst Movie Promos of the Week: ‘Django Unchained’ and ‘Moonrise Kingdom’ Win Big with Unique Imagery

In case you haven’t noticed, The Avengers is coming. For the past few weeks we’ve gotten featurette after featurette and TV spot after TV spot, and now we land on two new clips and 20 minutes of B-roll footage, too. Of the clips, I much prefer the one featuring Loki and Iron Man, as it shows off solid performances and some serious non-action-related tension as compared to seeing Nick Fury and Maria Hill discuss the mechanics of the mission. As for the B-roll, sure it may be a little dull, but I actually much prefer it to the featurettes, which all seem to make the same exact points over and over again.

Speaking of featurettes, Battleship adds two to its pile,“Creating Destruction” and “Enemies From Another World,”both of which fail to solidify Battleship as anything other than a Transformers knockoff. We’ve also got some on-set interviews from Skyfall and while hardcore Bond fans may dig it, if you aren’t into the series, it’s just not all that interesting.

Also on the dull side is the teaser poster for The Host. The only selling power this has is Stephenie Meyer’s name and even though the Twilight films bring in truckloads of cash, it’s still a very specific audience and not a proper tool for reeling in newcomers.

Maybe this isn’t the most uplifting opening, but the best is yet to come, so here we go!

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